ipyg- Rubble Bucket Challenge

ipyg-Ice Bucket Challenge

                                                                                     Bill Gates

Recently, a campaign is all the rage with people all around the world in the internet websites like Facebook and Youtube. It is the “Ice Bucket Challenge”. It was designed by institution of ALS (Amyotrophic lateral sclerosis) to bring interest of people for developing treatments for Lou Gehrig's disease and assist the patients with it.

Symptom of Lou Gehrig's disease is that muscles are gradually getting weak and shrunk. In particular, as tongue muscles shrink partially, food enters into airway not into throat and it might lead to an accident. Unfortunately, muscles of the whole body become gradually paralyzed and then they pass away in a few years due to paralysis in breathing. As this disease affects only on respiration, patients have clear consciousness within an inch of their life. There are about 350,000 Lou Gehrig's disease patients in the world.  

I think that the campaign is a good way to attract interest from people for assisting the patients. The one who is designated to participate in this campaign should pour ice water on themselves in 24hours or donate 100 dollars to the institution of ALS. Also, he or she keeps up this movement by appointing next three participants. As I mentioned, if the ones don’t pour ice water on them in 24 hours, they should fund 100 dollars. However, most participants take a wash down with cold water and donate to ALS institution too.

Celebrities in the world like Bill Gates, Mark Zuckerberg poured water on themselves and donated. Popular soccer players and entertainer like Lionel Messi, Neymar, David Beckham and Cristiano Ronaldo participated, too. The current President of U.S.A, Barack Obama was designated as the next participant, but donated 100 dollars instead of pouring water. Also, the President of Russia, Vladimir Putin is a nominee.  And the former President of USA, George W. Bush participated and then selected Bill Clinton as his next participant.

I hope this campaign wouldn’t be just a one-shot as it has a good purpose. And I look forward to seeing people have constant interest in Lou Gehrig's disease patients and help them. So, from this start, I hope the medicine is invented and the patients could be cured with it.